Training on Social Media Management for Students

The Logistics Club, operating under the Student Trade Union Committee (STUC) of Baku Engineering University (BEU), organized an informative and interactive training on "SMM and Branding."

STUC Chairman Ali Huseynov, speaking at the training aimed at enhancing students' knowledge and skills in social media management, digital brand formation, and communication strategy development, highlighted the role of such events in youth development.

Then, marketing specialist Aynaz Alekberli presented information with real examples about effective content on social media, brand visibility, proper communication, and current trends in the Azerbaijan market.

The other speaker of the training, mobilographer Aylin Ibrahimli, discussed topics including successful visual storytelling, mobile cinematography, storytelling structure, the logic of shot sequence, and the creation of visuals that generate emotional impact.

At the end of the training, which was held in a discussion format, certificates and gifts were presented to active students.